Life at MySivi: Our Culture, Careers & Mission

The culture at MySivi isn’t just about ambitious goals and fast-paced work. It is also about the people you work with every day. From new employees to senior team members and decision-makers, there is a strong sense that everyone can speak up, ask questions, and contribute ideas.

Seniors Who Listen, Teams That Help

One of the things that makes the work environment comfortable is the accessibility of senior team members and decision-makers. When an employee faces a problem, whether it is related to the product, technology, content, or a user issue, there is always an effort to understand the problem rather than simply pass it down the hierarchy.

The focus is on solving the problem quickly and learning from it.

This becomes especially important when users report problems with the app. A client issue isn’t treated as just another support ticket. The team tries to understand what went wrong, why it happened, and how the experience can be improved for other users as well.

Solving Real English-Speaking Problems

Building an English-speaking app means understanding that the real challenges learners face are often much deeper than simply knowing grammar rules.

A learner may know the right words but struggle to put them together naturally while speaking. Someone may understand English perfectly but freeze during an interview or client call. Others may translate sentences mentally from their first language before speaking, resulting in unnatural sentence structures or long pauses.

Some learners repeatedly use fillers such as “umm,” “actually,” “basically,” and “you know” because they are thinking about what to say next. Others struggle with word stress, sentence rhythm, pronunciation, or sounds that don’t exist in their native language. Some may pronounce every word correctly individually but still sound unclear because their intonation, pacing, or connected speech is not natural.

These are the kinds of real-world communication problems the team tries to understand.

Instead of assuming what learners need, the team looks at user conversations, feedback, reviews, and recurring problems to identify where learners are actually struggling.

Training the AI With Real Learner Needs

Improving the app is not a one-time process. The team continuously works on training and adding relevant data to the product based on the problems users are facing.

If users repeatedly struggle with a particular situation, such as introducing themselves in an interview, answering follow-up questions, handling a client conversation, participating in a meeting, or speaking spontaneously, the team looks at how that scenario can be represented better inside the app.

This creates a continuous loop:

User problem → Team identifies the pattern → Data and training improve → Product gets better → Users get better practice.

It means that every day user feedback can influence what the team builds next.

An Office Environment Where Learning Is Part of the Work

The office environment is energetic, collaborative, and approachable. People work seriously when the problem demands it, but there is also room for conversations, humour, experimentation, and the occasional office blooper.

That balance matters.

Working on a product that helps people overcome their fear of speaking English also requires the team to understand that making mistakes is a normal part of learning. The same philosophy applies internally: people are encouraged to experiment, ask questions, make mistakes, learn quickly, and improve.

This connects naturally with the team’s social content too. The humour and bloopers shared through Life at MySivi are not separate from the culture—they are a reflection of a workplace where people can be serious about the mission without taking themselves too seriously.

Making English Learning More Accessible

Another important part of the mission is accessibility.

The goal isn’t simply to build sophisticated AI technology. It is to make meaningful English-speaking practice available to people who may not have access to expensive personal coaching or regular opportunities to speak English.

That means the team constantly thinks about how to make the product useful, practical, and affordable.

Whether someone is preparing for their first interview, trying to speak more confidently at work, struggling with pronunciation, or simply looking for someone to practise English with every day, the product is being built around real communication needs—not just textbook English.

Everyone Contributes to the Mission

At MySivi, the boundary between “my job” and “the user’s problem” can sometimes become quite small.

An engineer may investigate a user-reported issue. A marketer may notice a recurring communication problem through user feedback. A content team member may identify a difficult English concept that learners repeatedly search for. A senior team member may jump into a discussion to help unblock a problem.

That cross-functional approach is part of what makes the culture different.

The objective is not simply to finish a task and move on. It is to understand why the task matters to the person using the product.

Ultimately, that’s what the culture at MySivi is trying to create: a workplace where people work together, seniors remain approachable, problems are solved quickly, mistakes become learning opportunities, and the product keeps getting better because the team stays close to the real problems English learners face.